Website Development Knowledge and Information
Website Lingo to help you understand some of the Website Development Services.
Website is a
collection of related web pages, including multimedia content,
typically identified with a common domain name, and published on at
least one web server. A web site may be accessible via a
public Internet Protocol (IP) network, such as the Internet, or
a private local area network (LAN), by referencing a uniform
resource locator (URL) that identifies the site and connects you to the
information contained in folders and
is your website address. "www.yourwebsite.com" is a sample domain name.
It directs people and search engines to the
server where your
website information is stored or Hosted.
Uniform Resource Locator (URL), is a common term for a web
address. Finding a good Domain is important. The
Address Bar is the white bar towards the top of your computer
screen browser. It will normally have something typed in it that
starts with "http://" This is where you type in the address of a
website that you want to visit.
Domain Extension is a ".com" or ".net", or ".org", and so on.
Some extensions cost more, and some may not be available.
Hosting Service is the server where you upload your website
files to that makes your website available to the world 24/7. It is
a good idea to get the right
Website Hosting Company for your needs.
Web Development is the work involved in developing a web site
Internet (World Wide Web) or an intranet (a private network).
Web development can range from developing the simplest static single
page of plain text to the most complex web-based internet
applications, electronic businesses, and social network services. A
more comprehensive list of tasks to which web development commonly
refers, may include
web engineering, web design, web content development, client
liaison, client-side/server-side scripting,
web server and network security configuration, and e-commerce
development. Among web professionals, "web development" usually
refers to the main non-design aspects of building web sites: writing
markup and coding. Most recently Web development has come to mean
the creation of content management systems or CMS. These CMS can be
made from scratch, proprietary or open source. In broad terms the
CMS acts as middleware between the database and the user through the
browser. A principle benefit of a CMS is that it allows
non-technical people to make changes to their web site without
having technical knowledge. For larger organizations and businesses,
web development teams can consist of hundreds of people (web
developers) and follow standard methods like
while developing websites. Smaller organizations may only require a
single permanent or contracting developer, or secondary assignment
to related job positions such as a
and/or information systems technician. Web development may be a
collaborative effort between departments rather than the domain of a
designated department. There are 3 kind of web developer
specialization; Front-End Developer, Back-End Developer, and Full
Stack Developer who are developers with experience working on both back-end and front-end technologies.
Web Design is the design process that makes your website look
good to people who are visiting your website. The layout and the
of your website is extremely important to end users.
Wireframe Elements of Design. Having
fast loading images, a website that is easy to navigate, and
having correct font styles
are just some of the key factors when designing a website. Using a
Graphic Designer will help you create a nice looking website,
but there are still many other factors that you need to pay
attention to. Website Design Samples.
software framework that is designed to support the development
web applications including web services, web resources, and web
APIs. Web frameworks provide a standard way to build and deploy
web applications. Web frameworks aim to automate the overhead
associated with common activities performed in web development. For
example, many web frameworks provide libraries for
database access, templating frameworks, and session management,
and they often promote code reuse. Although they often target
development of dynamic web sites, they are also applicable to static
Template is a
example on which to base other files, pages and
Content Strategy refers to the planning, development, and
management of content that is displayed on your website.
Web Production Specialist
oversees the making of content for websites and other online
properties. Online producers are sometimes called "web producers,"
"publishers," "content producers," or "online editors."
Officer is in charge of an organisation's Web presence,
including all internet and intranet sites. As a corporate officer
position, the CWO reports directly to the CEO. A CWO will generally
SQL. A CWO should have a great understanding of computers, systems,
and programming. Not only does this position requires knowledge
for various programming languages, it may also include skill and
ability in digital graphics, design, and creative writing. Modern
CWOs have tasks greater than being a webmaster or a web developer,
instead they are taken to an extent of controlling the entire online
presence for their company. Overall, a CWO position is the most
prestigious title for a web developer to achieve. Requires an
individual who has knowledge in numerous fields; Instead companies
may split their web presence in different titles: Front-End
Developers, Back-End Developers, Server Programmers, Webmasters, Web
Designers and Graphic Artists. Typically, a CWO is fluent in all
titles listed above and has many responsibilities. A CWO should have
a deep and broad understanding of the Web and website governance
issues. Some of the issues within the CWO jurisdiction could include
online strategy, budgeting, systems & software administration,
hosting, online marketing & communications, e-commerce, customer
service, business development, online community & social media, web
content development & workflows, website graphic design, user
experience (analysis/design), information/data architecture, website
analytics, security, archiving, accessibility, legal issues (for
example, copyright, DRM, trademark, and privacy), and training,
Governance is an organization's structure of staff and the
technical systems, policies and procedures to maintain and manage a
website. Website governance applies to both Internet and Intranet
sites. Information technology governance, Project governance,
Internet governance, Web content management system, Web content
lifecyle, Design methods, Content inventory, Content audit,
Information architecture, Web design, World Wide Web, Chief Web
Officer, Web Archiving.
UI User Interface is the space where interactions between humans
and machines occur. The goal of this
interaction is to allow effective operation and control of the
machine from the human end, whilst the machine simultaneously feeds
back information that aids the operators' decision-making process.
UX User Experience Design is the process of enhancing user
satisfaction with a product by improving the usability,
accessibility, and pleasure provided in the interaction with the
product. User experience design encompasses traditional
human–computer interaction (HCI) design, and extends it by
addressing all aspects of a product or service as perceived by
Accessibility relates to web design/coding standards and refers
to how easy it is for everyone to use your website, including people
who are visually impaired or in any way physically handicapped, or
limited by older or less common computers and software. These days
with the smaller screen sized tablets and smart-phones,
accessibility for use on all devises is important; especially with
the growing number of people using smaller screen devices to go
Responsive Websites is a design method that allows your website
to look good on any computer, smartphone or TV. Your website
will respond to the size of the screen or web browser so that the
user sees your website perfectly.
Adaptive Web Design
promotes the creation of multiple versions of a web page to better
fit the user's device, as opposed to the one size fits all approach
of other web design techniques. Adaptive Web Design also encompasses
a range of other strategies which can be combined with responsive
Page is a web page whose construction is controlled by an
application server processing server-side scripts. In server-side
scripting, parameters determine how the assembly of every new web
page proceeds, including the setting up of more client-side
is a design method that allows your website to look good in any
web browser, like Mozilla
Google Chrome or many
other web browsers that people use all over the world.
is a design method that allows your website and
software to look good on many different computers that are using
Search Engine Optimizing
is the process of using the correct code writing standards that
helps web search engine's to index your website. This way people can
easily find you using a search engine just by typing your name or
service. But this does not guarantee top search results for your
website, this because many people can manipulate search engines
- HTML Editor
is a computer program for editing HTML, the markup language of a webpage.
or File Transfer Protocol, is a standard network protocol used to
transfer computer files between a client and server on a computer
is what people will see when they visit your website.
is the server side that hosts your website. The back end will
have all the necessary software and programming languages that will
help send and receive information from people visiting your website.
Website visitors can not see the back end when visiting your website.
is a special computer that is on 24/7 that makes your website
available 24/7. The Server stores all your website files, usually
the same files that you have on your computer, or the same files
that your web developer has on his or her computer.
is a transaction of buying or selling online.
is an organized collection of data that is usually on the server or
back end. It can be used for many different purposes. Database can
be used collect or send information to your website visitors. SQL is
abbreviation for Structured Query Language.
Login is when you have your website visitors login using a user
name and password in order to gain access to your website or to
is the measurement, collection, analysis and reporting of web data
for purposes of understanding your website visitors. How many people
visit, which pages they visit, how long the visit, to name a few.
is a website’s bounce rate is the percentage of people who leave the
site from the same page they entered the site, without clicking
through to any other pages.
Keywords or Key Phrases refers to the words in the main topics
or subjects of your web pages in relation to how people would phrase
them when searching for your products or services on the internet
using a search engine.
Landing Page is the page where a visitor first enters a website.
Oftentimes, a special landing page is created to elicit a specific
action from the new visitor (usually in connection with an
advertising or marketing campaign).
analyses elements such as strengths, weaknesses, opportunities and
threats. Studies the attractiveness and the dynamics of a special
market within a special industry.
Conversion Marketing is a marketing term that refers to how many
website visitors convert to buyers. (Search Engine Submissions,
Press Release Distributions, Forums and Social Networks Postings,
Keywords and Meta Tags Research, Competitor Analysis).
Chief Marketing Officer is responsible for marketing activities
in an organization such as brand management, marketing
communications (including advertising, promotions and public
relations), market research, sales management, product development,
distribution channel management, pricing, and customer service.
Corporate Governance (wiki).
is used to promote or sell a product, service or idea.
Backlinks are Links from other website pages to yours.
is using social networks and websites to promote your website and
Hypertext Transfer Protocol
- World Wide Web
Glossary of Website Terminology
Website Design Terminology